23 February, 2023 seen 2,095Google AdSense is a popular platform for publishers to monetize their websites by displaying ads to their visitors. If…
Learn how I increased revenue from Google AdSense by 104% Year over Year and how you could too.
For a prelude: I have been using Google AdSense for already eight and a half years by now, from whom first four and a half years have generated a really modest sum of EUR 100 from couple of low traffic and let's be totally honest - thin content websites (I had installed AdSense ad units on dozens of sites). I started using Google AdSense to monetize my websites back in 2009.
Today by accessing Google AdSense reports (02/26/2018) I noticed that my lifetime revenue from this channel has reached EUR 2,704.25 for a time period Sep 4, 2009 - Feb 26, 2018. It is for eight and a half years. Nothing much, right? About EUR 318 per year (that's less than a euro per day), on the other hand, the real increase has started from 2014. In fact, half of the money I made just in the last 365 days.
If compared year over year, during the past year, it has been a whopping 104% increase.
There was a time when I took a pause from any attempts to build new or maintain existing low-value websites for about two years (2012-2013), as they just didn't generate income at all, but took way more time and efforts to maintain them.
At the end of 2013 (October)I decided to start fresh (after my second Summer long trip to the US I had a feeling I need to launch a blog to share my travel notes, ideas, findings e.t.c.) - and launched this blog (you currently are reading it).
For the first three months I didn't installed any ad units here, but at the start of the New Year of 2014 ad units were back. In my first month of monetizing this blog I earned whooping eight dollars, and I already felt I'm on the right track. Right now, four years later, earnings from Google AdSense are still relatively low, making about EUR 3-4 per day. I still see a great potential here to grow. Slow but grow. Drop after a drop.
So, where is the magic?
There is no magic (at least for me) - not a black/white hat SEO, just a continuously everyday blogging for more than three years already. I'm not doing keyword research, and not using any other third-party tools to check competitor or whatsoever data. I'm just blogging, and the traffic is rolling in and earnings from Google AdSense are increasing year after year. I'm blogging on many different topics, most of the articles published on this blog probably aren't earning a dime, while some are performing very good. Yup, I understand a little keyword research wouldn't do any harm and might probably help me to double revenue from Google AdSense, but I'm still not focusing on technical details, instead of on content.
The Bottom Line
Google AdSense is not a top-earning channel for me (Affiliate marketing is). I look on revenue from AdSense as a passive income, a free money to put aside for a rainy day, which in fact I'm doing - reinvesting in stocks, funds, peer to peer lending or cryptocurrencies.