Learn how I increased revenue from Google AdSense by 289% Year over Year and how you could too.
For a prelude: I have been using Google AdSense for six and a half years by now, from whom first four and a half years generated a really modest sum of EUR 100 ($110 according to exchange rates as of 02/26/2016).from many low traffic and let's be totally honest - thin content websites (I had installed AdSense ad units on dozens of sites).
There was a time when I took a pause from any attempts to build new or maintain existing low value websites of mine for about two years. At the end of 2013 (October)I decided to start fresh (after my second Summer long trip to US I had a feeling I need to launch a blog to share my travel notes, ideas, findings e.t.c.) - and launched this blog (you currently are reading it).
For the first three months I didn't installed any ad units here, but at the start of the New Year of 2014 ad units were back. So did a new section on blog appeared: Online Income reports - In my first month of monetizing this blog I earned whooping eight dollars.
Revenue from Google AdSense 2009-2016
It was about two years ago when I cracked that EUR 100 milestone and announced that here: Google AdSense 100 EUR Lifetime reached, time passed fast and a year latter in February 2015 I reported doubled earnings over year: Google AdSense 200 EURO Lifetime Reached
The math here is simple - it took me four and a half years to earn first EUR 100, and it took just one year to earn next EUR 100.
And now lets speak how my earnings have increased since the last year.
Today (02/26/2016) by accessing Google AdSense reports I noticed that my lifetime revenue from this channel in total is EUR 624.21 for a time period Sep 4, 2009 - Feb 26, 2016. It is for a six and a half years. Nothing much, right? Less than EUR 100 per yer, but wait - I just told that in first four and a half years I earned EUR 100, then in next year additional EUR 100.. and for the last year a whooping EUR 417.59 -
that is a 289% increase year over year. Awesome, right?
So, where is the magic?
There is no magic (at least for me) - not a black/white hat SEO, just a continuously everyday blogging for more than two years already. I'm not doing keyword research, and not using any other third-party tools to check competitor or whatsoever data. I'm just blogging, and the traffic is rolling in and earnings from Google AdSense are getting bigger and bigger. I'm blogging on many different topics, most of the articles published in this blog probably aren't earning a dime, while some are performing very good. Yup, I understand a little keyword research wouldn't do any harm and might probably help me to double revenue from Google AdSense and who knows maybe I'll do it in future.
I remember a few years ago I was reading Steve's Pavlina blog about how he decided to drop Google AdSense which generated him $100K per year - I thought OMG, that's a load of money. And I still think it is a load of money.So why Steve Pavlina did such move back in 2008?
Maybe I’m doing this just to confuse the Internet marketers who still mistakenly assume I run my business with profit as my primary motive.
Now, Steve had another revenue channels to stick with as Google AdSense was not his top performing revenue channel.
Of course EUR 400 doesn't stand even close to $100K per year, and I'm not planning to abandon my modest earnings from Google AdSense, I still feel very enthusiastic about them. Google AdSense is not a top earning channel for me s well (Affiliate marketing is). I look on revenue from AdSense as a passive income, a free money to put aside for a rainy day (Well, for a now I'm paying my blog related bills from money earned here - Linode, Facebook ads, KeyCDN, domain renewal fees and other). Additional EUR 400 per year almost covers my blog expenses
Here are some tips and tutorials for Google AdSense
Over the course of past two years Google AdSense ad units have been present on my blog and during that time I have experimented with them. ere hare few of my experiments and tutorials.
- Change of Adsense ads for better layout - Experiment 1
- Removing Google Adsense Ads From Blog For Next 10 days
- How To Display Google AdSense Ad Unit on Drupal Taxonomy Pages
- How to create URL channels in Google Adsense
- Google Adsense Experiments: Pink Vs Blue - Part 1 - Creating Ad Styles
The Bottom Line
Past six and a half years with Google AdSense have thought me one valuable lesson - instead of focusing on many thin content websites and directing all my efforts to just one website (this blog) have helped me not only quadruple my earnings year over year, but actually have given me much more free time and less worries of Google Pandas/ Penguins. Less is more. Now I'm not sure will my revenue will increase such huge in the next year from Google AdSense, but I'm looking to this channel with very positive attitude.